video

The most important marketing tool for your crowdfunding campaign

What is your most important crowdfunding marketing tool?  If you are serious about your crowdfunding campaign it is no longer enough to use text and some nice images to engage your audience. Today you need a video. It’s a fact that people no longer want to read online, they expect to watch a video. Once

The Essentials of a Great Crowdfunding Video

Telling Your Story with Video Imagine explaining your crowdfunding project to a friend.  What would you tell them? What questions would they ask? Your crowdfunding video is your chance to tell people that story in a nutshell: who you are, what you want to make, and why. Stats show that a campaign video is a