Few people in the world can claim they have run a $1m crowdfunding campaign. In fact, less than 0.2% of all successfully funded projects on Kickstarter.com reached that threshold. So, if you are an innovator or company founder willing to go big, you probably can’t help wondering: what do I need
Design

Web Essentials for Startup
Is a High Quality Web Presence Essential to Your Business? In this digital world, where 97% of consumers search for services and products online, it is essential for your new business or project to have a strong digital presence. Think about the world’s largest multibillionaire companies and you will find a common trend: Uber does

Credibility is Key to Successful Crowdfunding Stories
Creating trust in you is fundamental if you want to succeed in business and even more so crowdfunding. Every single day I work with organisations trying to get governments to give them a contract for work. Sometimes they get caught up in telling the customer what they do and not enough about the problem they

How to choose a colour scheme for your logo/brand
When working with a new brand or idea your logo is almost always the first port of call. It needs to represent who you are and what you are doing, so its important to do it right. There are many things to take into consideration when establish your idea/brands identity, so over the next few

Storytelling Isn’t Just for Campfires
There’s lots to be optimistic about in 2015, particularly when you look at the increased access to crowdfunding combined with the limitless imagination that allows us to create amazing ideas and innovative products. Crowdfunding is fortunately also not rocket science! We can all agree on that. But behind the basic steps required, future crowdfunders need